Layouts & Atmospheres

We all have pet peeves and what may turn off one person may not turn off another person. Here is one of my pet peeves. Maybe it's just me, but I don't have the patience to go into a really disorganized store and I'm not even talking about Black Friday I can't do it.  Just in general, I can't go in a store that has clothes thrown all over their place or have to dig through racks or go into stores that are crowded and are really small that cram their items from the floor to the ceiling. I would be frustrated and stressed out.

Am I the only one who feels that way? What affects your shopping experience when walking into a store?

The store image is important. The store image is the overall perception the consumer has of the store's environment. I like to go into a store that is clean, has stocked shelves and organized. By organized, I am talking about the store layout.

Below is a picture of some of the different kinds of store layouts.

On the top left corner is the 'Freeflow layout.' The free flow layout allows customers to roam around the store freely and to browse.

Next, is the 'Grid Layout.' Just think of this like a grocery store with the columns as aisles. It makes is easier for consumers located what they're looking for because its organized.

The 'Spine Layout' consists of a main aisle with aisles located on either sides. It is a variation between the freeflow, grid, and loop layouts.

The 'Loop Layout' is also known as the racetrack layout. It is mostly used in department stores. It loops with a major aisle that draws customers to look around the whole store and has multiple entrances.

Stay tuned for my next post on seeing the layouts of the stores at College Square!